The corporate signature is the major visual element of the brand identity and comprises the logo type (Bigfoot Entertainment) and the foot mark symbol in a fixed relationship.

The 2D fottmark symbol is the primary and preferred mark and should be used for the majority of applications.

Use of the footmark must be carefully controlled.

Artwork Integrity

The footmark symbol and the logo type are unique to Bigfoot, never attempt to recreate it. The corporate signatures must always be reproduced from original digital artwork supplied by the Creative Services Department.

Usage

The corporate signature is used to brand all corporate stationery items and it should be used in all marketing materials.

To enable the corporate signatures to appear prominently without interference, a minimum exclusion area has been established which is to be left clear of the graphic elements or text.

The protected area is equal to the height of middle toe and is indicated by the illustration shown. The clearance area should be increased wherever possible.

Bigfoot's corporate colours are blue, black and white.

Colour reproduction

Colours may be reproducced using specially mixed colours or may be simulated using the four colour halftone process (see breakdown charts).

Bigfoot blue can be achieved using PANTONE® 285 C

Preferred colour versions

Whenever possible Bigfoot corporate signatures should be reproduce in blue, black and white on very light background colours.

On dark backgrounds the Bigfoot logotype reverses white out of the background colour.

Backgrounds
The corporate signature must always be clearly visible. The background should not be distracting and must always provide sufficient contrast for the brand to be clearly read.

Artwork Integrity
The illustrations shown are violations of the corporate signature application and must be avoided. Never attempt to recreate or distort the logo as indicated.

The corporate signatures must always be reproduced from original digital artwork supplied by the Creative Services Department.

Body copy
The setting style for all type is upper and lower case, left justified.

Bigfoot Entertainment Philippines, Inc recognizes a global competitive organization that provides critically acclaimed and viable content as well as providing training, facilities and services to international filmmakers. Bigfoot Entertainment Philippines, Inc recognizes a global competitive organization that provides critically acclaimed and viable content as well as providing training, facilities and services to international filmmakers.

The contact format / guidelines set in this page must be strictly followed.

No other format can be used without the prior approval from the Creative Services Department.

Print Sizes

Recommended print sizes are illustrated in the chart. The print sizes illustrated are recommended but are not mandatory.

Imagery

Any high quality type of visual imagery can be used. Recommended resolution is 300 dpi. Images should be approved by the Creative Services Department prior to its usage.

Content requirement

All marketing, promotional and sponsorship material must have the corporate signature, URL and contact details (if applicable).

Compliance statement